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Why the people who join now matter most

Scrubbing Squad is a children's IP franchise, a phygital platform, and a soon to be incorporated separate CIO charitable foundation, built around one mission. We're pre-revenue and approaching our first raise. That isn't a caveat. It's the reason the advisors who join now are the ones whose fingerprints end up on the product, the franchise, and the foundation.

We've drawn ten seats around the exact gaps the next two years depend on. Each one is real, each one is open, and each one matters to a specific part of what we're building. If one of them is your life's work, this is the right conversation.

Scrubbing Squad Board Advisory Programme
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Where we need the most

Ten seats, drawn around what the next two years actually depend on

We have the platform vision, the eighteen characters, three vehicles and the product architecture. What the build needs now is expert judgement in the rooms where the big decisions get made. These are the eight advisor seats and two Foundation trustee seats, and we want mission-aligned, world-class talent in every one.

Child Development and
Habit Formation

Our missions are built on developmental science across two age bands, 4 to 6 and 7 to 11. The research behind how children actually build habits has to be right, because it is the product.

SEND and Neurodiversity

Ace Mode is a core platform feature, not an accessibility afterthought. We need clinical and lived expertise to make it genuinely useful to the children the rest of the market overlooks.

Clinical Psychology and Outcome Validation

The platform makes claims about children's wellbeing, and our partners buy verified Evidence of Effort. Those claims need a validation methodology that survives clinical and boardroom scrutiny.

Media, IP, and Licensing

Eighteen characters, a franchise architecture, and a media slate in development. The licensing decisions made now determine what gets protected, what scales across YouTube, streaming, gaming, and consumer products, and what gets lost.

Ecommerce and Consumer Products

The phygital model only works if the physical products and the online store do. We need retail, direct-to-consumer, and consumer-products expertise to build the commerce layer that turns one purchase into a multi-year journey.

Education and Schools

Our schools programme needs advisors who know what heads, SENCOs, and MAT leaders actually need, what survives a school board, and how an EdTech product earns its way into a classroom.

B2B Partnerships and Sponsorship

Our growth runs through corporate wellbeing, ESG, and a sponsorship rail that funds children who could not otherwise take part. We need someone who has opened those doors before and knows how the deals are really done.

Capital, Corporate Finance, and Governance

We're approaching our first institutional raise. We need someone who has built the governance, the cap table, and the investor-grade rigour that a serious round demands, and who will hold us to it.

Charity Governance
and Social Impact

The planned Unlocking Heroes Foundation will be a Charitable Incorporated Organisation (CIO) with a binding pledge of up to half our profits. We need two independent trustees, one to lead governance and one to lead impact measurement, to stand it up properly and prove it honestly.

In Build: The founding advisory board is forming now. These are the nine seats we are filling first. We are looking for the right person in each seat, in that order, not nine names in a hurry.

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What a founding advisory
seat includes.

We're pre-revenue and building in public. The terms below reflect that honestly, and they reflect the scale of what we're building and the position a founding advisor holds in it.

Scrubbing Squad Board Advisory Founding Story

Named in the founding story.

Founding advisors are credited on the Scrubbing Squad website and in our founding documentation. Your contribution becomes part of the public record, before the world has heard of us.

Scrubbing Squad Board Advisory- Board Access

Full access to the build.

You receive the product roadmap, the strategy documents, and a seat in the internal working sessions. You see the decisions before they're made, not after.

Scrubbing Squad Board Advisory - Early Access

Early access to the platform.

Founding advisors are the first cohort outside the core team to use the platform in development. Your feedback shapes what ships.

Scrubbing Squad Board Advisory - Real World Outcomes

A real stake in the outcome.

Founding seats are supported by Unapproved Share Options. The full option agreement and vesting schedule arrive in the terms pack when you apply.

Scrubbing Squad Board Advisory - Weekly Rythm

A weekly involvement rhythm.

This is an active commitment, not a quarterly check-in. Founding advisors engage weekly on specific targets in their domain. The depth of your involvement sets the value of the seat, for you and for the build.

Scrubbing Squad Board Advisory - Founding Seat

A seat in the founding network

Founding advisors meet the other advisors, the early partners, and the investors joining the build. The network in the room now is part of what you also get.

This is a voluntary, unpaid role. Founding advisory positions are not salaried. They are supported by Unapproved Share Options with a one-year cliff and performance-based vesting thereafter.

The full terms pack, including the option agreement and vesting schedule, is sent to you on application. Complete the form below to receive it.

The two Foundation trustee seats are unpaid charity governance roles and do not carry share options.

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A founding advisory seat is an active commitment, and here is what that looks like.

01

Values conversation

Every advisory conversation starts the same way, not with credentials, but with why. We want to understand what's personally at stake for you in this mission. If the answer is compelling, everything else follows.

02

Trial period

Before any formal agreement, there's a trial period. You get access to the build, we work together on a real question in your domain, and both sides verify the fit before committing.

03

Active weekly engagement

Founding advisors commit to a weekly rhythm: specific targets in your domain, honest feedback on decisions in progress, and presence in the conversations that matter. This is not a passive board seat.

04

Monthly review

Performance is reviewed monthly against the targets set at the start of each period. Reviews are direct, two-way, and honest. We measure the contribution, not the intention.

Not everyone needs to advise to belong

This is a high-commitment, high-trust role. We're asking for real expertise and real time, and we're offering real access and real credit in return. If that isn't the right fit, the Ambassador Programme may be a better place to start.

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Apply to join the founding Apply to the Advisory board.

Tell us which seat you're here for and what's personal about it for you. We read every application, and we respond to every one.

Board Advisors Apply Here:

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