



Collectible trading cards for children aged four to eleven. Collect them, trade them, duel with them, and scan them to unlock missions in the Squad app.
No. Squad Cards are completely standalone. No other Squad product, no subscription, no gadgets. A pack and a phone camera is the whole thing
Four to eleven. The Quick Start is six steps a five-year-old can follow. The deeper rules are there for the older ones who want them.
2187 across 19 characters. 186 at launch, then 180 more every month.
No. Never. Rarity changes how a card looks and how much digital content it unlocks. It never changes a single number you play with.
No, and we designed against it deliberately. The odds are printed. Nothing is hidden. Spending more never makes a child better at the game.
They can still win. The main way to play uses one card each, so the size of a collection does not matter.
Ten per cent of every print run goes to families through schools, food banks and community groups. The cards inside are identical to the ones in the shop, so no child is ever marked out.
Yes. The Squad Play Kit is built for it: a fixed set of cards, shared out, so no child needs to own anything.
No. Scanning never spends a card. Trade it and it works for the next child.
No. Every card scans and plays free, forever. A Squad subscription adds more and deeper digital missions on every card. It never changes a number in a duel.
No third-party data, ever. Mission Points live only in the card collection and never touch your child's routine record.
Not yet. The app, and the Mission Trading Post inside it, is in build. The physical cards are complete and work brilliantly on their own today. The app is the next chapter that adds digital missions and a home for the collection.