Auntie Ellie
Co-Founder and Chief Strategist | All Camps
The first recruit Uncle Jamie ever had, and the one who nearly broke the whole mission before it began. It took four spectacular failures, and one child's drawing, to turn a hard soldier into a hero.
"Welcome, hero. Let's start with a cup of tea, shall we?"
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The missions are coming in 2027
Join the waitlist and your hero is first in when Sgt. Peck's training missions go live.
Missions Auntie Ellie runs
Sgt. Peck runs 85 missions across the set. Here is one of each kind. Every one goes live in the app.
Solo
Origin Story: How Sgt. Peck Joined the Squad. Trains Education. Two to fifteen minutes. The story of the hard soldier who nearly broke the mission, and the small drawing that changed him forever.
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Support
Code-Breaking Quest. Trains Education. Two to fifteen minutes. A team puzzle. Crack the code together, complete the mission, and learn that good planning beats fast guessing every time.
Training
Pack Check. Trains Education. Two to fifteen minutes. The nightly homework and tomorrow-prep drill. Sgt. Peck's own discipline, turned into a habit your hero can keep.
Trading Post
How to Remember Things. Trains Education. Two to fifteen minutes. A memory drill in three simple steps. Learn them, then teach them back to someone else.Pack Check. Trains Education. Two to fifteen minutes. The nightly homework and tomorrow-prep drill. Sgt. Peck's own discipline, turned into a habit your hero can keep.
Meet Auntie Ellie
Open the file. Everything from why he shouts to the day he learned not to.
Story
Sgt. Peck is the Squad's relentless engine of Elite Excellence. He was the very first recruit Uncle Jamie ever had, and he nearly broke the whole mission before it began. He was a highly decorated Special Forces trainer who believed discipline alone could solve anything. It could not. It took four spectacular failures, and one small child's drawing, to teach him otherwise. Today he is Chief of Training Missions, running Discovery Camp with all the precision he brought from the Special Forces, but pointed at something new.
Discovery Camp
The perfect curriculum
Auntie Ellie built a flawless, carefully researched curriculum for a community in South East Asia. Every lesson planned to the minute. Every book chosen with care. She was so proud of it. Then she learned that the children spent each morning fetching water from a river two hours away. Nobody could do the homework. The lessons were perfect. The timing was impossible. Her help had left the children further behind.
Recharge Camp
The silent support
When Uncle Jamie launched his Happiness Project in Eastern Europe, Ellie saw the problem at once. The community did not need a stranger's programme for feeling better. They needed dignity. But she said nothing, and told herself she was being supportive. Nobody came. The community felt judged. And Ellie understood that her silence had been its own kind of harm.
Refresh Camp
The beautiful soap
Auntie Ellie made beautiful, handcrafted soaps for a hygiene programme in West Africa. Carefully scented, wrapped in fabric. She was delighted with them, and so was the community. They set them on shelves and mantelpieces and kept them as treasures. Nobody washed with them. They were far too lovely to use, and all the while illness kept spreading past the very soap meant to stop it.
Guardian Camp
The unused emergency kit
Auntie Ellie packed the most thorough emergency kit imaginable for a flood-prone region of Bangladesh. Waterproof matches. First aid. Rations. A full instruction manual. It weighed fourteen kilograms. When the flood came, not one family took it. It was too heavy to carry alongside a child, too complicated to use in a panic. The most complete kit anyone had built, and useless in the moment it was made for.
She plays Snap with Uncle Jamie every day at 11am, and loses on purpose. She calls it strategic harmony.
She carries a small, simple emergency kit in her apron pocket, always.
She asks "what is the real problem?" before offering any solution.
She simplifies everything. If it takes more than three steps, she starts again.
She keeps the kettle on. Always.
She notices what people do not say as much as what they do.
Auntie Ellie is one of the Squad
Every hero has a story like his, a lesson learned the hard way and turned into something that helps you. Collect them all when the app lands in 2027.
Uncle Jamie
Founder & Base Commander, The Wise Elder
Auntie Ellie
Co-Founder & Chief Strategist, The Squad’s Moral Compass
Sgt. Keith
Chief of Wellbeing, The Nature Guide
SGT. Rose
Chief of Personal Hygiene, The Unstoppable Dignity Champion
SGT. Vest
Chief of Fitness, The Big Motivator
CPT. JT Peg
Chief of Safety and Adaptive Training, The Reformed Storyteller
PVT. Ace
Chief of Neuro-Inclusive Learning, The High-Energy Motivator
PVT. Bodger
Chief of Clumsiness, Always in the Danger Zone
PVT. Claire
Chief of Friendships, The Brave Speaker
PVT. Farm
Chief of Cultural Adaptability, The Growing Genius
PVT. Fun
Chief of Smiles, The Happy Messenger
PVT. Jeff
Head Chef, The Smart Cook
PVT. Nurse Nicky
Camp Medic, The Care Champion
PVT. Pack
Chief of Sensory Safety and Preparedness, The Unbreakable Mate
PVT. Sands
Chief of Socioeconomic Wellbeing, The Unbeatable Team Player
PVT. Sky
Chief of Emotional Safety, The Sky Dryer
Lobster Bob
Scenic Tours Guide, The Humbled Explorer
La Mula
Chief Land Vehicle, The Honest Partner
Nellie
Chief Sea Vehicle, The Silent Expert
El Cóndor
Chief Air Vehicle, The Wise Navigator
Hernán Saraiva
Master Bookbinder, The Keeper of the Record
Chain of command
Reports to Uncle Jamie, Founder and Base Commander. Assisted by Pvt. Ace, Chief of Neuro-Inclusive Learning, and Pvt. Claire, Chief of Friendships.
Uncle Jamie
Founder and Base Commander
Auntie Ellie's
Mission Gear
Wear the mission. Every purchase supports the build.
Full Mission Kit coming 2026:
Elite Excellence Training Kit: Mission Checklist, Drill Cards, beret patch, precision toothbrush, neck-washing soap.
Heroes do not wait. They sign up.
Founding heroes join first. First missions. First streak. First in.
For parents: you will manage the account. Your hero gets the mission.
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